Food is more than just the basic necessity that keeps us alive – it’s a vibrant tapestry woven into the fabric of South Africa’s culture and identity. From the aromatic spices of Cape Malay cuisine to the sizzling braais that permeate the air on weekends, food plays a central role in South Africans’ lives. And, with a culinary landscape as diverse as its people, reflecting a rich cultural history, it’s no surprise that food is how South Africans share time with their loved ones, or express their love.
This is particularly true on Valentine’s Day, a day made for celebrating love and affection. While many opt to go out for romantic dinners at fancy restaurants and extravagant parties, many South Africans choose to celebrate the day of love in the comfort of their own homes as a way to make the celebration more private, personal and meaningful. This has also meant that instead of scrambling to make reservations at crowded restaurants or spending hours in the kitchen preparing a meal that just doesn’t turn out the way it was supposed to, some South Africans are instead fully enjoying the convenience of having delicious food delivered to their doorstep at just the click of a button.
I mean, what better way to enjoy the company of a loved one than with a sumptuous meal delivered right where you are – whether you’re planning on surprising your loved one with breakfast in bed, preparing an intimate dinner by candlelight, opting for a cosy movie marathon or planning a romantic picnic at home. In South Africa, where culinary diversity is abundant, food deliveries offer a plethora of options to create a memorable romantic evening with something to satisfy every palate. Whatever the choice, food delivery services provide the tools to turn ordinary moments into extraordinary memories.
According to data from Uber Eats on popular Valentine’s Day orders from last year, South Africans are elevating their love of romantic dinners and heartfelt gestures with favourite items like chocolates and ice cream from well-loved brands and decadent cake slices from Uber Eats’ retail and grocery selection.
One of the greatest advantages of ordering out for Valentine’s Day deliveries is the sheer variety of culinary options available. From popular chains to local favourites, the platform boasts a diverse array of restaurants offering everything from comfort food classics to exotic international cuisine. This allows couples to customise their Valentine’s Day meal according to their preferences and dietary restrictions, ensuring a memorable dining experience tailored to their tastes.
While food is often the star of the show of an enchanting Valentine’s Day, another vital element to the day is the giving of thoughtful gifts. Uber Eats data shows that over half of the Valentine’s Day packages sent via Uber Eats in 2023 were sent between 10am and 4pm and just over a quarter were sent between commute hours (5-9am and 5-7pm). The biggest reasons South Africans shared for using Uber Package to send their items was its ease of use, speed and low cost.
As South Africans prepare once again to celebrate love and romance this 14th of February , Uber Eats offers a convenient, creative, hassle-free way to ensure a memorable and intimate day. So this Valentine’s Day, why not embrace the modern age of romance and indulge in a delectable feast delivered at your fingertips? After all, the way to someone’s heart is often through their stomach.
More than this, by choosing to order from local eateries on Valentine’s Day, South Africans can make a positive impact on their communities while enjoying delicious food made with love and care as Uber Eats provides a platform for small, independent restaurants to reach a wider audience at a time when supporting local businesses has never been more important.
